"Boredom shows up quietly and appears to pose no immediate threat. This makes it both easy to address and easy to ignore. ... Let them experiment. Let them obsess. Let them scratch that itch. If there is no project on their plate that you know is engaging them, create time for them to explore whatever they want to obsess about. I absolutely guarantee there is an investigation somehow related to their work that they are dying to tinker with. The business justification for this wild-ass effort is likely not obvious, so I’ll define it: the act of exploration is as valuable as the act of building. Exploration is hard to justify because it’s hard to measure."
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