Curious Cat Management logo

A Radical Prescription for Sales

A Radical Prescription for Sales by Daniel Pink

"If-then rewards turn out to be far less effective for complex, creative, conceptual endeavors (what psychologists call heuristic¬Ě work). Think inventing a new product or working with a client to tackle a problem neither of you has confronted before. For those projects, you need a broader perspective, which, research shows, can be inhibited by if-then rewards."

Articles by the same author(s)

Our Site

Management Improvement
Management Glossary
Management Blog

Topical Portals

Lean Manufacturing
Six Sigma

Management experts

George Box
W. Edwards Deming


Six Sigma
Design of Experiments
Health Care
Public Sector
Lean Manufacturing