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From Recalls to Redemption: Toyota Did Not Lose its “Way”

From Recalls to Redemption: Toyota Did Not Lose its “Way” by Jeffrey Liker

"More important, the Toyota Way is guiding their long-term response based on deeply reflecting (hansei), taking responsibility, developing appropriate counter-measures with real punch, and relentlessly implementing the countermeasures. We believe we will see an even stronger and better Toyota that we can be proud of for decades to come."

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