Curious Cat Management logo

Jobs made Apple great by ignoring profit

Jobs made Apple great by ignoring profit by Clayton Christensen

"When the pressure is on and the CEO of a big public company has to choose between doing what’s best for the customer or making the quarter’s numbers… most CEOs will choose the numbers. Apple never has... Profitability isn’t at the center of every decision. Apple's focus is on making truly great products — products so great that its own employees want to use them. That philosophy has made Apple one of the most innovative companies in the world."

Articles by the same author(s)

Our Site

Management Improvement
Library
Management Glossary
Management Blog
Leadership Quotes
Career - Jobs

Topical Portals

Deming
Lean Manufacturing
Six Sigma
Statistics

Management experts

George Box
W. Edwards Deming

Links

Deming
Six Sigma
Design of Experiments
Health Care
Public Sector
Lean Manufacturing